What We Do

DDM CS helped us move from strategy to execution — and we accomplished a lot together. They showed us how to use content more intentionally to guide our customers through every step of the journey. Even in a large, highly regulated organization, they made the process surprisingly simple. The result? Smart, effective, and beautifully executed content that delivered real business impact.

This project gave us clarity — not just on the content we already have, but on how to use it more strategically across the customer journey. It left us with a road map on how to deliver more meaningful, relevant experiences for both prospects and members.

When we first connected with DDM Content Solutions, we already had a ton of content on our site — we didn’t need more for the sake of it. What we needed was clarity: What content was actually working? What could be retired? And what role should content be playing across our funnel? From the start, DDM CS understood that the challenge wasn’t volume, it was strategy. They helped us rethink and restructure how we approach content, giving us a framework to better organize, optimize, and manage our entire content marketing program.

I’ve had the opportunity to work with DDM Content Solutions both at Novartis for quite some time, and what’s consistent is how well they understand my business. They don’t just deliver content; they operate like an extension of my team. Whether it’s developing compelling videos, crafting standout articles, or producing smart, best-practice strategy documents, they bring both strategic clarity and creative excellence in equal measure.

We’ve worked with DDM CS for over ten years, and in that time, they’ve done just about everything when it comes to content marketing. They’ve supported every line of our business — consumer, small business, commercial, and wealth. What keeps us coming back is their ability to pair data with insights to drive smarter creative. They understand the numbers, but they never lose sight of the brand or the customer experience.